James Rendell
- Lecturer in Creative Industries
- Faculty of Business and Creative Industries
- Darlithydd yn y Diwydiannau Creadigol
- Cyfadran Busnes a Diwydiannau Creadigol
- james.rendell@southwales.ac.uk
- (01443) 6 61829

About Me
I teach on a number of modules including Contemporary Popular Television; Consumer Cultures; TV Drama; Media Audiences and Fandom; and Understanding Communication in the Creative Industries. I am also a supervisor for undergraduate students and PhD candidates.
I have also worked with a number of industry partners including: RNIB, Aardman and Fictioneers, The Democracy Box, and IJPR.
I'm currently writing a sole-authored monograph on the rise of graphic horror television in the twenty-first century, examining the post-TV landscape and diverse transmedia practices to be published with Amsterdam University Press.
Pure Profile Link
Skills And Qualifications
- HEA/Advance HE Fellow
Interests
Responsibilities
Publications And Past Projects
- Research Fellow: Audience Research Audience of the Future project working in collaboration with Fictioneers on the Wallace and Gromit Big Fix Up.
- Research Assistant: Sensory Impairment and Digital Technology Engagement, Swansea University (UK)/RNIB (UK)
- Committee Board Member: Making Media Collaborative (AHRC), Cardiff University (UK)/Whitchurch College (UK)
- Rendell. J. (2018). ‘Bridge Builders, World Makers: Transcultural Studio Ghibli Fan Crafting’. East Asian Journal of Popular Culture. 4(1), pp:93-110.
- Rendell. J. and Denison. R. (2018). ‘Introduction – Studio Ghibli: The History, Aesthetics and Cultural Impact of Japan’s Most Famous Animation Studio’. East Asian Journal of Popular Culture. 4(1), pp:5-14.
- Rendell. J. (2019). ‘Black (Anti)fandom’s Intersectional Politicization of The Walking Dead as a Transmedia Franchise’. Transformative Works and Cultures. 29.
- Rendell. J. (2019). ‘A Picture is Worth a Thousand Corpses: Audiences’ Affective Engagement with In the Flesh and The Walking Dead Through Online Image Practices’. Participations: International Journal of Audience Research. 16(2). pp:88-117.
- Rendell. J. (2020). ‘Staying In, Rocking Out: Online Live Music Portal Shows During the 2020 Coronavirus Pandemic’. Convergence: The International Journal of Research into New Media Technologies. pp:1-20
- Rendell. J. (2021). ‘Tracing Terror-Bytes: Ring: Saishusho as Japanese TV Horror, Online Transcultural J-Horror Fan Object, and Digital Only-Click Television'. In Abbott. S. and Jowett. L. (eds). Global TV Horror. Cardiff: University of Wales. pp:215-23
- Rendell. J. (2021). ‘“I am (Not) Major”: Anti-fan memes of Paramount Picture’s Ghost in the Shell Marketing’. New Review of Film and Television Studies. pp:1-27